Radio Control Specialist Nikko is happy to announce that they have appointed Upper Deck International, as distributor for Germany and Austria as of January 1st 2011.
Jeroen Bakker, President at Nikko Entertainment states: “With their excellent distribution channels and market knowledge, Upper Deck is the natural choice as distributor of Nikko products in Germany and Austria. We are confident that their expertise and solid track record of bringing the hottest brands to market will ensure that Upper Deck does whatever it needs to take the Nikko brand up to a market share we are used to in Europe”
Caspar Klinkhamer (Commercial Director Upper Deck International) commented ‘It is very exciting to be working with Nikko who has such an outstanding reputation for quality and innovation in the R/C market. Everyone at UDI is looking forward to getting this fantastic range back on to the shelves’. Upper Deck will be stocking a comprehensive range of Nikko Radio Control products, including exciting new innovations for 2011 such as:
J-kart - “This item is already a huge success in other European markets and has won Toy of the Year Awards
Fast 5 – A complete range of vehicles from the upcoming blockbuster Fast & Furious 5
Nikko Pro Line – A technically advanced premium RC line, with hot licenses such as the Porsche 911 GT3RS. The Nikko Pro Line vehicles carry High Speed, have gear differentials, suspensions, digital proportional controls and a quick charging system.
And many more innovative and exciting new items with extensive marketing plans for 2011.The Nikko range will be supported with year round TV plans, POS Materials, In store video and tailor-made promotions.
About Upper Deck International
Starting out in 1999, Upper Deck International quickly became the leader in Trading Card Games based on popular global entertainment licenses. Using the expertise gained in Trading Card Games, UDI has now expanded to become an important player in the toys, collectibles and entertainment industry. With headquarters based in the Netherlands and offices across the globe, UDI holds strategic positions in key entertainment markets. Having secured exclusive pan-European toy rights with companies such as Moose (Spongi) and Fundex/Ohio Art (Etch A Sketch) as well as regional distribution for brands Bakugan and Tech Deck (Spin Master), Real Construction (Jakks Pacific), Zhu Zhu Pets (Cepia), Mighty Beanz, Beados and Magic Fabric (Moose). UDI is also investing heavily in IP development and will launch its first boy action toy line in 2011. For additional information please visit:
upperdeck-international.com.
About Nikko
Nikko is to be regarded as the worldwide number 1 in Radio Control toys.
The latest technology and the comprehensive quality control, guarantee high quality Nikko products. With an R&D department based in Tokyo – Japan, and production facility’s in Malaysia and China (under Japanese management), Nikko is the “benchmark” for high quality mass-market radio control.
The reason Nikko differs from other RC manufacturers is a strategy based on more than 40 years of experience in Radio Control toys. The mix of Japanese Research, and European marketing proves to be a success formula. Nikko operates in every important EU market, supported with heavy marketing support.
Contact NIKKO Entertainment Europe:
Mr. Arne Vissers
Vice President of sales
Contact Upper Deck International:
Arno Fidder
Brand Manager Toys
Contact Upper Deck Germany:
Simone Meyn
Marketing Manager Germany